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Mobile app

Foodshadow

An app for shopping lists, discounts and giving away extra food.

Product
Food management and delivery app
Platform
Mobile, 430 x 932 frames
Deliverables
65 screens across 4 versions
Features
Lists, coupons, receipts, delivery
Foodshadow key visual

Overview

From shopping list to receipt, one app.

Foodshadow is a food app built around what people buy. Home pairs a shopping list with food stats and local coupons.

I designed the mobile app in four versions: sign up, shopping lists with expiry dates, coupons, receipt scanning, locations, settings, delivery services, food alerts, media, a smart refrigerator view and onboarding.

The challenge

Many food tasks, one small screen.

  1. 01Items need quantities, expiry dates and a link to their receipt.
  2. 02Coupons depend on place, so the app needs location access or a zip code.
  3. 03Receipts are on paper. They must be scanned or typed in.

The approach

One orange action per screen.

  1. 01Each list ends with one full width orange button, like Add more items or Add another receipt.
  2. 02Empty screens show a 3D illustration and a clear next step.
  3. 03A pill tab bar marks the active section, like Home, Shopping, Pins or Receipt.

User flow

Twelve screens, two journeys.

Onboarding first. Then a five tab bar: home, places, shopping, coupons, receipts.

Getting started

Splash
Splash
Welcome
Welcome
Onboarding
Onboarding
Shopping list intro
Shopping list intro
Log in
Log in
Create account
Create account

Everyday use

Home
Home
Shopping list
Shopping list
Coupons
Coupons
Receipts
Receipts
Locations
Locations
Delivery services
Delivery services

Key screen

Home.

Start shopping, check your food, find deals.

Foodshadow, Home
  1. 1
    Header

    App name, notifications and profile photo.

  2. 2
    Shopping list card

    An orange card with an Add items button.

  3. 3
    Quick stats of foods

    Counts for Donate Now, Expired and Not Expired.

  4. 4
    Local coupons

    Restaurant, service and store coupons.

  5. 5
    Pill tab bar

    The active tab grows into an orange pill.

Key screen

Shopping list.

A plain list, quick to scan and edit.

Foodshadow, Shopping list
  1. 1
    Page title

    New shopping list, notifications and profile.

  2. 2
    Item rows

    Name, quantity and a checkbox per row.

  3. 3
    Edit and delete

    Green edit and red delete icons per row.

  4. 4
    One main action

    Add more items stays at the bottom.

  5. 5
    Shopping tab

    The Shopping tab shows as active.

Visual language

Warm orange, fresh green.

Orange is for brand and actions, green for edits and stores, coral for deletes.

  • Orange#F59315
  • Ink#242A31
  • Slate Grey#888FA6
  • Green#40A858
  • Coral#FF4B2D
  • Sunflower#FDD015
  • White#FFFFFF

Typography

Typeface

Aa

Poppins

Poppins across the app, from Regular body text to Bold labels.

  • Regular
  • Medium
  • SemiBold
  • Bold

Type scale

Foodshadow

Poppins

Real sizes from the welcome and home screens.

  • SemiBold 45
  • SemiBold 25
  • SemiBold 20
  • Medium 18
  • Regular 16

Deliverables

What I delivered.

  • User flow
  • Onboarding
  • Login and sign up
  • Home
  • Shopping lists
  • Coupons
  • Receipt scanning
  • Locations
  • Delivery services
  • Settings and profile

Want this kind of clarity for your mobile app?

Book a free 30 minute call. You leave with 3 written fixes, even if we don’t work together.

Nafees ZulfiqarUsually replies within an hour 5.0 from 33 Upwork reviewsTop Rated
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