Skip to content
WorkServicesProcessPricingAboutFAQBook a call
Nafees ZulfiqarProduct designerAvailable for new projects

People leavingyour app or site?I’ll fix that.

I’m Nafees, a UX/UI designer. I design SaaS products, mobile apps and websites that are easy to use, so more people sign up and pay.

Free 30 minute call. You get 3 fixes, even if we don’t work together.

5.0 from 33 Upwork reviewsTop Rated, 100% Job Success
8+ yearsdesigning products
120+products shipped
$60K+earned on Upwork
25case studies
Trusted bySaivoxTarabutNextStep Offices

Selected work

25 products I made
easier to use.

Open any project to see the problem and how I fixed it.

01 · WebsiteGoodMoraGoodMoraWebsiteView case 02 · SaaS dashboardPredictedPredictedSaaS dashboardView case 03 · SaaS dashboardOffice VibeOffice VibeSaaS dashboardView case 04 · Mobile appFoodshadowFoodshadowMobile appView case 05 · E-commerceBalaanBalaanE-commerceView case 06 · Brand identitySaivoxSaivoxBrand identityView case 07 · Brand identityNextStep OfficesNextStep OfficesBrand identityView case 08 · Mobile appPayPathPayPathMobile appView case 09 · CampaignPitchfyPitchfyCampaignView case 10 · LogoTarabutTarabutLogoView case 11 · WebsiteMassicotteMassicotteWebsiteView case 12 · WebsiteStrategyiumStrategyiumWebsiteView case 13 · WebsitePayGlidePayGlideWebsiteView case 14 · MarketplaceBuildelaBuildelaMarketplaceView case 15 · WebsiteBasrocBasrocWebsiteView case 16 · WebsiteVirtus InfrastructureVirtus InfrastructureWebsiteView case 17 · SaaS websiteKodexKodexSaaS websiteView case 18 · WebsiteCSIA FoundationCSIA FoundationWebsiteView case 19 · MarketplacePrompt BasePrompt BaseMarketplaceView case 20 · Landing pageEasyline ExpressEasyline ExpressLanding pageView case 21 · Mobile appContractor GuardiansContractor GuardiansMobile appView case 22 · Mobile appKiraKiraMobile appView case 23 · Mobile appPocketFilerPocketFilerMobile appView case 24 · Mobile appHSF AppHSF AppMobile appView case 25 · Mobile appFitFreakFitFreakMobile appView case
Testimonials

What my clients say.

Read all 33 reviews on Upwork
Nafees Zulfiqar
5.0★★★★★

Clients say I’m easy to work with. 33 reviews on Upwork, all 5 stars.

Nafees ZulfiqarUX/UI designer, Top Rated on Upwork
★★★★★
“Nafees is a skilled and dedicated designer. He delivered thoughtful UX foundations and was responsive throughout the process.”
Upwork clientStartup marketplace MVP, logo and Figma, Apr 2026
★★★★★
“Nafees did a fantastic job with our website design. World class service, fast, easy communication and went above and beyond until I was 100% satisfied.”
JSJohn S.7-page website design, May 2025
★★★★★
“Professional, polite, responsible! Great website designer and developer. Working with Nafees for more then half a year and very satisfied with his job.”
Upwork clientNew page design in WordPress, Feb 2025
★★★★★
“Nafees made my website look very artistic, alive, with a “human touch” and beautiful layout!”
Upwork clientWebsite re-design and development, Sep 2024

Services

How I can help you.

Not sure why people leave?

I go through every screen and show you what to fix first.

  • Screen-by-screen review
  • Where users drop off
  • Fixes ranked by impact
Book a call More about UX audit

Process

How we work together.

4 simple steps. You see real work after each one.

01

Discover

I find where people get stuck.

app.yourproduct.com
12

Drop-off by step example

Sign up
Onboarding
First projectBiggest drop
Upgrade
02

Design

You see it in Figma first.

Nafees
You

ClientThis layout is so much clearer.

03

Build

Your developers get clean files.

Book a callLearn more
Search
PaidPendingOverdue
Button / Primary Toggle / On
import { Button } from "@ui"
04

Launch

We go live, then keep improving.

Live
Engagement+38%

after a SaaS platform redesign

You

In the loop

You always know what’s happening.

Kickoff callGoals, users and scope agreed
Design reviewComment right in Figma
Handoff reviewWalk-through with your developers
Launch checkFinal QA before release
Next
Nafees Zulfiqar at his desk
Nafees ZulfiqarUX/UI DesignerAvailable for new projects
Top Rated100% Job Success
5.0 rating33 client reviews

About

Hi, I’m Nafees. I think like a product owner.

Users don’t complain about bad UX. They just leave. My job is to find out why.

For 8+ years I’ve helped founders with SaaS, fintech, e-commerce and health products. Before you spend money, I’ll tell you honestly if design will help.

Years designing
8+
Products shipped
120+
Upwork jobs
65
Earned
$60K+

Worked with

  • PixelCraft Studio
  • NextWave Technologies
  • InnovateX Digital
  • M&S Enterprise
  • Connected Pakistan

Results

Design that moves numbers.

A few results from recent projects.

+38% engagement

After a SaaS platform redesign.

BeforeAfter

+27% conversions

From an e-commerce checkout redesign.

BeforeAfter

−32% friction

In onboarding for a fintech product.

BeforeAfter

MVP that raised

A design that helped a startup close early-stage funding.

Funding closed

Results from recent client projects. Bars show the relative change, not raw data.

Pricing

Simple prices.

Not sure where to start? Pick the one that sounds like you.

Which sounds most like you?

Most clients start here

Start with a call

Free 30 minute call

In 30 minutes you’ll know what to fix first, and if design is really the problem.

  1. Pick a time that suits you
  2. Show me your product on a call
  3. Get written notes with the first fixes

Free. No strings attached.

Book a free call

Fixed price project

From $500 one price, agreed before any work

  • UX auditfrom $500
  • Websitefrom $700
  • Brand identityfrom $700
  • Mobile appfrom $1,550
  • SaaS or dashboardfrom $1,850

You know the price and the deadline before we start.

  1. A short call about what you need
  2. A written scope, timeline and fixed price
  3. Pay in parts, as each milestone is approved

No surprise costs. We agree on changes first.

Get my fixed quote

Hourly, on Upwork

$45 per hour

A senior designer when you need one, without hiring.

  1. Hire me on Upwork
  2. Agree the weekly hours and priorities
  3. Get Figma files you own as we go

Payments are protected by Upwork. Pause or end any time.

Hire me on Upwork

FAQ

Still deciding? Ask away.

Quick answers. Anything else? Ask me on the call.

Book a free call
How do we get started?

Book a free call or send the form below. We talk about your goals, then I send you a price.

Do you also build the website?

Yes. I design in Figma and build in Framer or WordPress. Or I give clean files to your developers.

What do you need from me?

Access to your product, your brand files, and one person who can give feedback.

How long does a project take?

It depends on the size. You get a clear timeline before we start.

Will I work with you directly?

Yes. No agency, no account manager. You talk to me, and I do the design.

Do I own the files?

Yes. All the Figma files are yours.

Can we work across time zones?

Yes. I work with clients all over the world. Feedback happens in Figma comments, so nobody waits for a meeting.

Will a redesign actually help?

Not always. I check where people drop off first, then tell you honestly.

Contact

Let’s make your product easy to use.

Book a free 30 minute call. Show me your product. I’ll tell you what to fix first.

Nafees Zulfiqar
Nafees ZulfiqarUX/UI designer
Free · 30 min

On the call

  • Show me your productShare your screen or send a link.
  • I find where users get stuckWe look at it together.
  • You get 3 clear fixesYours to keep, even if we don’t work together.
Available for new projects Book a call
Step 1 of 3
What do you need help with?

Pick one or more.

Budget and timing

Budget

When would you like to start?

Tell me about it
Please add your name.
Please add a valid email.
A sentence or two helps me reply properly.
  • I read it myself and usually reply within an hour, by email.
  • Your details are only used to reply to you. No newsletters, no sharing.

Thanks, message sent.

I’ll reply by email, usually within an hour. Want to talk sooner? Book a free call.

OpenTaking new projects for NovemberBook a call